Located inside a massive house-fort dating back to the early Middle Ages called ’Gran Masun’, the museum is a true centre for the promotion of Carema wine and wine-growing, capable of offering the public an exciting and engaging multi-sensory immersive experience. The museum itinerary in fact, through modern multimedia technologies and visual, auditory and olfactory experiences, allows the visitor to learn about all aspects of Carema wine and to undertake a ’journey’ through its territory, to discover its nature, culture, history and architecture.