Museo Borsalino is a dynamic and innovative space that takes visitors on a discovery of Italian hat culture. It is an emotional journey that overlaps and interweaves many levels: the history of an entrepreneurial dynasty, that of its territory of origin, the artisan tradition handed down from generation to generation and, finally, the extraordinary hats that tell of Borsalino’s creative dialogue with art, design, fashion and, above all, cinema. The museum exhibition is flanked by a rich multimedia system, which accompanies visitors and allows for a personalised and highly experiential enjoyment.